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- November 3 - 5, 2011 -- My Tourism Currents co-founder Becky McCray and I will once again organize and run
the Tourism track at BlogWorld and New Media Expo West in Los Angeles, California.
- November 9 - 11, 2011 -- I'm honored to be invited back to speak at SoMeT - the Symposium on Social
Media in Tourism - this year hosted in Tunica, Mississippi. What am I talking about? Attendees voted on Facebook, and I'm discussing using social media to promote festivals and special events.
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Tourism and Social Media Presentations - October
19, 2009 -- Slides from my luncheon keynote ("The Great Equalizer: How
the Social Web Helps Any Destination Play in the Big Time") and afternoon workshop ("Sorting the Noise: How to Find and Hear the Online Voices That Matter") at the Oklahoma Governor's Conference on Tourism in Tulsa, Oklahoma are now available for viewing on my SlideShare page.
- October 27,
2009 -- I presented a three-hour workshop with Becky McCray on social media tools for tourism
at the Oklahoma Red Carpet Country regional tourism annual conference, followed by a lunch keynote about new developments in tech that I think
are important for tourism professionals to be aware of - those slides are on my SlideShare page.
- December 14, 2009 -- With nine other Austin communicators, I talked about my 2010 predictions
for travel and tourism at the Austin Social Media Breakfast.
- February 19, 2010
-- At the annual Austin Women in Tech business conference, I spoke about how technology is changing the travel experience.
- April 19, 2010 -- As part of the IBTTA Education
Series (International Bridge, Tunnel and Turnpike Association) I spoke at their Organization Management Workshop on a breakout panel, "Rockin' the Web: How to Effectively Create and Maintain Your Online Communication Tools."
- April 21, 2010 -- As part of an ongoing series of professional development events
offered by the Association for Women in Communications (AWC) National Headquarters, I presented an "Ear to the Geek Ground" webinar; a peek over the tech horizon to
investigate some of the big changes in technology and social media that will in turn drive changes in communications.
- April
30, 2010 -- My Tourism Currents co-founder Becky McCray and I presented a high-level strategy session at SOBCon in Chicago: "A Business is Born and Branded," about the creation and launch
of Tourism Currents, our social media training site for tourism professionals. We then moderated a follow-on discussion panel
and worked with small mastermind teams on the development of their own businesses.
- June 26, 2010 --
I was on a panel of experts discussing good search engine optimization (SEO) for travel blogs, at the sold-out Travel Blog Exchange conference in New York City. My focus was SEO specifically for video and images.
- July 8
- 11, 2010 -- At the Texas Festivals and Events Association (TFEA) annual conference in Houston, I held an all-day workshop on Managing the Technology Explosion, and a shorter 1.5 hour workshop profiling
three organizations that do a particularly effective job using social media to promote their festival or special event.
- August 12, 2010 -- My Tourism Currents
co-founder Becky McCray and I spoke about "wired" press trips and blogger fam tours in Lubbock, Texas at the TACVB (Texas
Association of Convention and Visitor's Bureaus) annual conference.
- August 31, 2010 -- I held
a half-day social media workshop at the Rockdale, Texas Chamber of Commerce, then addressed a follow-on luncheon
for the local Rotary Club.
- October 14, 2010 --
My Tourism Currents co-founder Becky McCray and I ran the social media for tourism track at BlogWorld and New Media Expo in Las Vegas, Nevada. We covered listening online, connecting with bloggers, press trips/fam tours plus a hands-on
video session, and we had co-facilitators joining us from the Seattle CVB, the Pensacola CVB, the Beaumont CVB and Velvet
Chainsaw Consulting.
- October 28,
2010 -- I joined a panel at the InnoTech Business and Technology Conference and Expo
in Austin, Texas to talk about the future: Social Media 12 Months From Today.
- November 12, 2010 --
It was all about case studies: three parks and recreation facilities that use social media effectively to promote their
destination, presented at TRAPS (Texas Recreation and Park Society) in Garland, Texas.
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| Sheila Scarborough moderates AWC Austin social media panel |
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I spoke to a variety of faculty and students
about using social media/Web 2.0 tools for better communication, at the Mass
Communications Conference October 21-23, 2008 at Texas State University in San Marcos, TX.
My
fellow panelists were journalist Omar
Gallaga (Austin American-Statesman) and human resources/corporate recruiting expert Kim
Haynes (Bulldog Solutions.)
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On Tuesday, August 12, 2008, I spoke about
writing for the Web at the monthly meeting of Refresh Austin.
It was a spectacularly talented group and I really enjoyed the meeting.
Refresh Austin
is an "organization of Web professionals working together to foster new ideas and refresh the creative, technical and
professional aspects of their trade."
Some recommended writing resources from the
presentation are
on this post from the Refresh Austin Web site.
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On September 25th, 2007 I was on a panel with Dwight
Silverman, interactive journalism editor of the "Houston Chronicle" TechBlog, and Lionel Menchaca of the Direct2Dell corporate blog.
We spoke about life behind the keyboard at the monthly Austin chapter luncheon
of Women in Communications.
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