This quote from essayist and programmer Paul Graham is about publishing, but it could apply to tourism and destination marketing or travel services in the “war for eyeballs” and attention….
“When you see something that’s taking advantage of new technology to give people something they want that they couldn’t have before, you’re probably looking at a winner. And when you see something that’s merely reacting to new technology in an attempt to preserve some existing source of revenue, you’re probably looking at a loser.”
Is your organization’s approach to technology going to help you win, or help you lose?
(Hat tip to mediabistro.com’s BayNewser blog for first introducing me to the Paul Graham quote, in this post.)