You know I’m getting a bit more into video production for CVBs and tourism organizations, and I want to ensure that you understand how important it is to optimize your video content for SEO (Search Engine Optimization.)

Great videos that are never found are just….nice.

The video below features Greg Jarboe telling you a little bit about how to increase your chances of being found – here’s a helpful article on press release and video SEO on Jarboe’s own site.

Hat tip to State of Search, who interviewed Jarboe at the International Search Summit in London this month.

Here’s the direct link to the video on YouTube, in case you can’t see the embedded box….