About Sheila Scarborough, Your Guide

Sheila Scarborough is a speaker, trainer, and writer specializing in tourism, travel, and social media. She’s written for many blogs and print publications and is also a certified Navy Master Training Specialist, with years of experience as an instructor.

Along with Leslie McLellan, Sheila is part of the Tourism Currents team, offering online and in-person training in social media marketing for tourism and hospitality.

Winner of the Austin American-Statesman Texas Social Media Award and an AWC (Association for Women in Communications) Clarion award, Sheila trains and speaks regularly about social media to a variety of audiences including public relations and marketing professionals, tourism and economic development experts, Main Street organizations, and Chambers of Commerce.

She co-founded and still writes for the award-winning Perceptive Travel blog, helps run #tourismchat on Twitter and Facebook, serves on the Advisory Board for SXSW – the South by Southwest conference – and also serves on both the Education Committee for TACVB (Texas Association of CVBs) and the Legislative Committee for the Texas Downtown Association.

A U.S. Navy veteran who is married with two children, Sheila is an NHRA drag racing fan because there’s one winner, one loser, and no whining.

**  My email is sheila “at” sheilascarborough “dot” com.

Please do not add me to your email distribution list unless you ask first. I believe in double opt-in (and please have the required CAN-SPAM “Unsubscribe” link in your emails, while we’re at it. Thanks.)

I generally don’t do product or service reviews, and my personal participation in press trips/fam tours is limited.

The focus of this blog is stories and activity at the intersection of tourism, travel, technology and social media.  If your pitch doesn’t relate to that, I’m probably not interested. Thanks for your understanding.

More on pitching me, and my disclosure policy.

**  I’m @SheilaS on Twitter.  I also tweet with my business partner Leslie McLellan as @TourismCurrents.

For me, Twitter is for building relationships and sharing news/information/insights, so I’d prefer to be pitched via email rather than Twitter.

**  I am on Facebook and on LinkedIn, but I prefer to actually know you or at a minimum have at least a vague personal or professional connection before I connect back.  Please use the “personal note” or “message” option when you ask to connect, and refresh my memory about our connection.

For public interaction with me on Facebook, there’s the Tourism Currents Facebook Page.

My speaking information, list of topics, previous speaking engagements, testimonials, and fees are on my Speaker page. Thanks very much for your interest!