Sheila Scarborough
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Avoiding blogger burnout, particularly in tourism

Avoiding blogger burnout, particularly in tourism

by Sheila Scarborough | Aug 6, 2018 | Blogs, Life-hacking and Tips for Better Living, Meetings and Conferences, Travel and Travel Media, Web Communications

Is the grind getting to you? Has the blogging inspiration muse deserted you? Are you, like me, trying to figure out how to avoid blogger burnout? Here’s a summary of my presentation on this topic for the Building Community Midwest Travel Bloggers conference …...
Put a touchscreen anywhere – what could you do with it?

Put a touchscreen anywhere – what could you do with it?

by Sheila Scarborough | Apr 4, 2018 | Meetings and Conferences, Video, Web Communications

While exploring at the SXSW (South by Southwest) Interactive festival, I spent time with small town revitalization expert Becky McCray in a big Sony product demonstration temporary building. There were robot puppies, which were quite the people magnet … …...
Content marketing for tourism sales

Content marketing for tourism sales

by Sheila Scarborough | Sep 28, 2015 | Blogs, Meetings and Conferences, Tourism Marketing on the Web, Web Communications

I’ve been doing more workshops lately about how tourism organization sales staffs can connect with meeting and event planners on social media, and this includes some discussion about content marketing through a meetings-focused, B2B blog in addition to their...
How to get started as a professional (paid) speaker

How to get started as a professional (paid) speaker

by Sheila Scarborough | May 13, 2015 | Meetings and Conferences

Although I’ve been a speaker on social media for tourism for years, I vividly remember getting started and the things that made me scratch my head. When someone asked in a LinkedIn Group about becoming a pro speaker, this is the advice that I shared…. What...
What is SXSW Interactive?

What is SXSW Interactive?

by Sheila Scarborough | Mar 12, 2015 | Meetings and Conferences, Web Communications

It is that time of year here in central Texas. Time for “South by.” SXSW. South by Southwest in Austin, Texas. “The thing that ate the month of March.” There are three parts to the SXSW festival – Interactive, Film, and Music. Many only...
Travel media resources to share with your customers

Travel media resources to share with your customers

by Sheila Scarborough | Feb 26, 2015 | Meetings and Conferences, Travel and Travel Media, Web Communications

While putting together a presentation for the ETC (Educational Travel Community) conference in Boston, I was asked by the organizers to create a list of 15 travel-related resource sites that tour operators, tour suppliers, alumni group travel organizers, and others...
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About Sheila

  • About Your Guide
  • Professional Speaker
  • Sheila’s Guide to the Good Stuff

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  • Book: The Elastic Waist Entrepreneur
  • Pitching me, and my disclosure policy

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