Sheila Scarborough
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Travel Post Friday: Church of Country Music takes a close-up

Travel Post Friday: Church of Country Music takes a close-up

by Sheila Scarborough | Dec 19, 2014 | Travel and Travel Media, Travel Post Friday

This is one of the windows in the “Church of Country Music,” the Ryman Auditorium in Nashville. It is the winter home of the Grand Ole Opry music show, and many would say that the Ryman is its spiritual home, too. My full post about taking in an Opry...

Travel Post Friday: the closer to the ocean, the better. For the ions, you know.

by Sheila Scarborough | Mar 21, 2014 | Travel and Travel Media, Travel Post Friday

If I can walk out onto a balcony, hear waves crashing and smell that salty smell, I’m a happy hotel/house guest. Really, what else would you expect from a formerly seagoing Navy woman? My husband Chris Fancher told me when we were dating (in the seaside town of...

Carnival of Cities for 16 March 2014

by Sheila Scarborough | Mar 16, 2014 | Blogs, Carnival of Cities blog carnival, Travel and Travel Media

Welcome to the Carnival of Cities blog carnival, where we tour the world in a single post, via submissions from a variety of different blogs, all about any aspect of one, single city or fair-sized town. Submissions have been rather thin lately, plus my own business...

Travel Post Friday: the City by the Bay

by Sheila Scarborough | Jan 3, 2014 | Travel and Travel Media, Travel Post Friday

I took this photo on a Red and White Fleet sightseeing cruise that went all over San Francisco Bay – it was an evening social event during the eTourism Summit destination marketing conference. Many years ago, I was stationed aboard a U.S. Navy ship that was...

What kind of blogger coverage is best for you?

by Sheila Scarborough | Oct 29, 2013 | Blogs, Reaching out to bloggers and travel media, Twitter, Web Communications

It seems to be a hot topic – connecting with bloggers for online media coverage – so below are some thoughts from my recent stint co-hosting a #blogchat on blogger outreach (#blogchat is one of the first and biggest regularly-scheduled chats on Twitter)...
How to find your locals on Instagram

How to find your locals on Instagram

by Sheila Scarborough | Jul 9, 2013 | Mobile, Photos and Images, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications

While I think it’s a given that tourism organizations should connect with their local bloggers – just as they should know the local print, TV, and radio media people – it’s also important to remember that social media influence goes beyond...
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