Sheila Scarborough
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8 ways to promote a new mural or public art piece on social media

8 ways to promote a new mural or public art piece on social media

by Sheila Scarborough | Aug 15, 2022 | Blogs, Facebook, Instagram, LinkedIn, Pinterest, Tourism Marketing on the Web, Twitter, Video, Web Communications, YouTube

Do you have a mural, or other piece of public art going up in your town? Here is how to promote a new mural on social media, with lots of repurposing ideas to help you create more content in less time, even if you are a “Mighty Team of Only One or Two”...
No budget destination marketing – Twitter and Facebook

No budget destination marketing – Twitter and Facebook

by Sheila Scarborough | Apr 7, 2021 | Facebook, Tourism Marketing on the Web, Twitter, Web Communications

(Second in a series – the first post is about no budget destination marketing on YouTube and Pinterest and the third one is tourism marketing with no budget on LinkedIn and your blog.) Sometimes your budget is cut and there’s just no money for ads, or not...
How to handle Facebook Page trolls

How to handle Facebook Page trolls

by Sheila Scarborough | Apr 6, 2020 | Facebook, Web Communications

Have you ever gotten rude Facebook comments, and wondered how to handle Facebook Page trolls… or obnoxious people online, in general? I gave this topic some thought after seeing a classic case of poor digital behavior in the comments on the Experience Grand...
A social media bio mistake that means no one can find you

A social media bio mistake that means no one can find you

by Sheila Scarborough | Nov 1, 2017 | Better Online Content series, Facebook, Twitter, Web Communications

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) This is a simple thing to check and fix on your Twitter and/or Facebook Page account bio. Your...
How to take 360 photos for Facebook using your phone

How to take 360 photos for Facebook using your phone

by Sheila Scarborough | Mar 18, 2017 | Better Online Content series, Facebook, Photos and Images, Tourism Marketing on the Web, Web Communications

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) For a more immersive online visual experience, you’ll be glad to know that it’s...
Facebook Interest Lists are going away

Facebook Interest Lists are going away

by Sheila Scarborough | Dec 2, 2016 | Facebook, Tourism Currents, Web Communications

  Boy, I hate just stumbling without warning on the demise of a favorite feature…. I was a big fan of setting up Facebook Interest Lists of the Pages run by Tourism Currents clients and prospective clients. Such lists meant that I could click one link on my...
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About Sheila

  • About Your Guide
  • Professional Speaker
  • Sheila’s Guide to the Good Stuff

More From Sheila

  • Book: The Elastic Waist Entrepreneur
  • Pitching me, and my disclosure policy

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