Sheila Scarborough
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Do we underestimate the culture change needed for success?

Do we underestimate the culture change needed for success?

by Sheila Scarborough | Dec 19, 2017 | Tourism Currents, Tourism Marketing on the Web, Web Communications

I am trying to get more comfortable with the how-to of business sales, so I subscribe to Anthony Iannarino’s Sales Blog newsletter. I met him years ago at a conference when he was just starting his blog, and I appreciate his approach to salesmanship, which...

Social media success is a Jedi mind trick

by Sheila Scarborough | Oct 31, 2013 | Tourism Currents, Web Communications

It’s all in your mind! After messing around with blogs and social media since early 2006 – a mere newbie to many of my geek friends – I had a major lightbulb moment while talking marketing and sales with my local SBDC (Small Business Development...

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