by Sheila Scarborough | Dec 17, 2013 | Mobile, Tourism Marketing on the Web, Web Communications
I’m the last person to advocate chasing after shiny objects in social media. My first answer to the question, “Should my destination/attraction/hotel be on _____?” is always: “Is YOUR market there?” That’s why I hadn’t been... by Sheila Scarborough | Dec 9, 2013 | Photos and Images, Web Communications
In a social media marketing Group on LinkedIn, I noticed this question recently: “What is the best way to get the most views on [photo-sharing app] Instagram? I know to # [hashtag] certain things that tend to get the most activity, but it’s hard for me to... by Sheila Scarborough | Oct 25, 2011 | Meetings and Conferences, Mobile, Web Communications
Get a smartphone if you don’t already have one. Like, NOW. Having access – in your purse or pocket – to the web, plus your entire social network, is the biggest game-changer since we decided that personal computers in every home wasn’t as... by Sheila Scarborough | Jun 27, 2011 | Mobile, Web Communications
Does your boss have a smartphone but isn’t really too sure what to do with it, or does he or she not have a smartphone at all? Time for a teaching intervention, or you’ll never convince him/her about why mobile is so doggoned important to your future. Some... by Sheila Scarborough | Jun 1, 2011 | Mobile, Tourism Marketing on the Web, Travel and Travel Media, Web Communications
One of the presentations at SoMeT 2010 (Social Media Tourism Symposium) was from MMG Worldwide and covered a variety of ways that tourism organizations can engage visitors through their mobile devices. As a travel enthusiast who is beginning to really rely on her own...