by Sheila Scarborough | Oct 24, 2016 | Hospitality and Hotels, Tourism Marketing on the Web, Web Communications
I’m in a big city for a conference. My original hotel plans for my last night in this city fell through – a local college football game drove up prices in my preferred area to insane levels that I would not pay. There is another hotel available not too far... by Sheila Scarborough | Feb 12, 2013 | Life-hacking and Tips for Better Living, Web Communications
In a crisis, you need to move fast. You need to communicate what you know, even if what you have to tell people is, “We honestly don’t know.” The comfy, safe idea of communicating by committee and parsing every word for weeks has got to go out of the... by Sheila Scarborough | Jun 14, 2012 | Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Web Communications
After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** From our Tourism Currents and Culinary Media... by Sheila Scarborough | May 30, 2012 | Web Communications, What This Blog's All About
An interview in the business section of my local paper featured strategist Peter Kim discussing business and social media. Nothing in it was particularly new or striking unless, frankly, one has not been paying attention to recent seismic shifts in communications, but... by Sheila Scarborough | May 29, 2012 | Tourism Currents, Tourism Marketing on the Web, Web Communications
There’s a lot of buzz about the infographic to the left that shows many of the different social media marketing-related tools and services that have sprung up in the last few years. Note: Â it is missing Pinterest and Foodspotting, and possibly others. Some say...