by Sheila Scarborough | Oct 7, 2011 | Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications
This is a combined post written with Troy Thompson of Travel2Dot0, my co-presenter at the excellent, wide-ranging eTourism Summit. We spoke together about blogger outreach at the conference and here are a few of our follow-up thoughts…. Troy, on things to... by Sheila Scarborough | Oct 5, 2011 | Blogs, Facebook, Life-hacking and Tips for Better Living, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media, Twitter, Web Communications
Create once, use many times. That’s the key to creating more content in less time, but here is what you must also do….think like a multi-platform, multimedia online publisher. Here’s an example: This morning, I was trying to get some itinerary ideas...