Sheila Scarborough
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What kind of blogger coverage is best for you?

by Sheila Scarborough | Oct 29, 2013 | Blogs, Reaching out to bloggers and travel media, Twitter, Web Communications

It seems to be a hot topic – connecting with bloggers for online media coverage – so below are some thoughts from my recent stint co-hosting a #blogchat on blogger outreach (#blogchat is one of the first and biggest regularly-scheduled chats on Twitter)...

Finding the unicorns, um, I mean bloggers

by Sheila Scarborough | Oct 7, 2011 | Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications

This is a combined post written with Troy Thompson of Travel2Dot0, my co-presenter at the excellent, wide-ranging eTourism Summit. We spoke together about blogger outreach at the conference and here are a few of our follow-up thoughts…. Troy, on things to...

Which one? Tight budgets and tourism social media conferences

by Sheila Scarborough | Jul 19, 2011 | Meetings and Conferences, Web Communications

Decisions, decisions…. Budgets are tight these days (Washington State’s tourism organization was completely disbanded this month) and yet there is a wealth of great content ready to be absorbed and connections to be made during the fall conference season....

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About Sheila

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  • Book: The Elastic Waist Entrepreneur
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