by Sheila Scarborough | Mar 6, 2023 | Meetings and Conferences
An event sponsor wants quality interactions with prospective clients who attend an event – interactions that allow sponsors to demonstrate the benefits of their product/service and build trust. Too many event sponsorship options fall short of this.... 
by Sheila Scarborough | Sep 28, 2015 | Blogs, Meetings and Conferences, Tourism Marketing on the Web, Web Communications
I’ve been doing more workshops lately about how tourism organization sales staffs can connect with meeting and event planners on social media, and this includes some discussion about content marketing through a meetings-focused, B2B blog in addition to their...