by Sheila Scarborough | Nov 16, 2012 | Travel and Travel Media, Travel Post Friday
While in Honolulu recently for the Hawaii Social Media Summit, I picked up a copy of Pacific Edge Magazine and read a blurb about the growing number of pop-up (mobile or temporary) businesses, including Hawaii’s local ice pop maker OnoPops. The word ono means... by Sheila Scarborough | Dec 26, 2011 | Internet radio and audio, Tourism Marketing on the Web, Travel and Travel Media, Web Communications
First in a blog post series for the get-revved-up week between Christmas and New Year’s Here’s a way to reach fans of your destination who live far away, but still want to connect even when they can’t visit …. tell them how to find and listen... 
by Sheila Scarborough | Aug 26, 2011 | Blogs, Reaching out to bloggers and travel media, Travel and Travel Media
If you are a blogger, here is how you develop a professional reputation to catch the eye of tourism and hospitality organizations that offer press trips and fam (familiarization) tours…. Start in your own town. Yes, start with the assets right under your nose.... by Sheila Scarborough | Apr 22, 2011 | Economic Development, Hospitality and Hotels, Tourism Marketing on the Web, Travel and Travel Media, Travel Post Friday, Web Communications, Websites
It’s the kind of unpretentious downtown diner where the owner pauses at the table of a longtime customer, and they commiserate about how their bum shoulders keep them from playing tennis as much as they’d like. The kind of place where the coffee in your... by Sheila Scarborough | Jan 14, 2011 | Travel and Travel Media, Travel Post Friday
Yes, Texans can be annoyingly overconfident, but then again, they used to be a republic unto themselves, so I suppose I can understand that attitude. There is something to be said for a place that knows what it offers and wears a proud you’ll-only-find-it-here...