Sheila Scarborough
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The Ripple Effect: connect with your locals to reach more visitors

by Sheila Scarborough | Sep 17, 2010 | Economic Development, Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications

When your organization is called a “Convention and Visitor’s Bureau” or “Tourist Board,” it’s hard to see why you should reach out to locals as part of your destination marketing strategy. What’s the point, right? They...

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