Sheila Scarborough
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Social media crisis management: Florida beaches video in response to oil spill

by Sheila Scarborough | Jun 5, 2010 | Video, Web Communications

Just released yesterday:  a 31 second video from Florida tourism that encourages visitors to check the Florida Now site for real-time updates on beach conditions (an example of using social media for crisis communications.) The gist is that there are hundreds of miles...

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