Sheila Scarborough
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Social media is not hard: you talk about pie

by Sheila Scarborough | Aug 13, 2013 | Twitter, Web Communications

Too many folks WAY over-complicate social media. As my Tourism Currents business partner Leslie McLellan says, “It’s NOT rocket science; it’s social.” The screenshot above is an enjoyable exchange on Twitter between me (who likes to visit OKC...

Protect your online reputation by listening and responding

by Sheila Scarborough | Jun 11, 2013 | Meetings and Conferences, Web Communications

Your online reputation built on many things, including the impression people get when they search for you and/or your business, organization or destination online. All of those reputation management services you read about don’t do anything mysterious; they...

Social media fear makes people spend dumb money

by Sheila Scarborough | Sep 24, 2009 | Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications

Look, I understand that there are still organizations that haven’t even reached the Cluetrain Manifesto stage – they still do not understand social media and they’re still scared of it. That’s precisely why Becky McCray and I do social media...

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About Sheila

  • About Your Guide
  • Professional Speaker
  • Sheila’s Guide to the Good Stuff

More From Sheila

  • Book: The Elastic Waist Entrepreneur
  • Pitching me, and my disclosure policy

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  • Perceptive Travel
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  • Tourism Currents on LI

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