by Sheila Scarborough | Aug 13, 2013 | Twitter, Web Communications
Too many folks WAY over-complicate social media. As my Tourism Currents business partner Leslie McLellan says, “It’s NOT rocket science; it’s social.” The screenshot above is an enjoyable exchange on Twitter between me (who likes to visit OKC...
by Sheila Scarborough | Jun 11, 2013 | Meetings and Conferences, Web Communications
Your online reputation built on many things, including the impression people get when they search for you and/or your business, organization or destination online. All of those reputation management services you read about don’t do anything mysterious; they...
by Sheila Scarborough | Sep 24, 2009 | Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications
Look, I understand that there are still organizations that haven’t even reached the Cluetrain Manifesto stage – they still do not understand social media and they’re still scared of it. That’s precisely why Becky McCray and I do social media...
