Sheila Scarborough
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Looking into a Twitter Wayback Machine

by Sheila Scarborough | Sep 25, 2012 | Twitter, Web Communications

Of all the social media tool and channel options that bombard us daily, the most indispensable, cannot-live-without ones for me are my blogs….and Twitter. My good friend (since 1978!) and tech mentor Dwight Silverman, editor at the Houston Chronicle and author...

NMX BlogWorld New York 2012 wrap-up: press trips, ROI, goofs and serious blogging

by Sheila Scarborough | Jun 14, 2012 | Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Web Communications

After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** From our Tourism Currents and Culinary Media...

Blogger outreach resources

by Sheila Scarborough | Oct 22, 2011 | Blogs, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Twitter, Web Communications

In the wildly diverse and ever-growing world of bloggers and other online publishers, how do you sort through the stack to find the ones who interest you? The ideas below were adapted from a comment of mine on the SpinSucks post “Blogger Outreach: Three Steps to...

How to reach out to bloggers and (aack) influencers

by Sheila Scarborough | Nov 30, 2010 | Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications, What This Blog's All About

In a previous post, I wrote pretty frankly about how to reach out to bloggers, and what makes us crazy. Since I still get this question a LOT, it might be time to revisit the issue. Because the answer is simple in concept but somewhat time-consuming and difficult to...

Why Hutchinson, Kansas was chosen for the 140 tech conference

by Sheila Scarborough | Oct 4, 2010 | Economic Development, Hutchinson KS Blogger Tour, Travel and Travel Media, Twitter, Web Communications

There is an exciting new development for anyone who has ever wondered how to attract buzz and interest to their small town or rural area….and I’ll explain what a pump jack photo (to the left) has to do with it. The popular 140 Characters Conference series –...

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About Sheila

  • About Your Guide
  • Professional Speaker
  • Sheila’s Guide to the Good Stuff

More From Sheila

  • Book: The Elastic Waist Entrepreneur
  • Pitching me, and my disclosure policy

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  • Tourism Currents on LI

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