Sheila Scarborough
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You are worth every penny: join me at the 2013 AWC National Conference

by Sheila Scarborough | Aug 15, 2013 | Meetings and Conferences, Web Communications

One of my extracurricular activities outside of speaking and writing is serving on the National Board of Directors for the AWC (Association for Women in Communications.) My Mom has been a member since she was an honors journalism student in the 1950’s; she...

The best crisis communications tip you’ll ever get

by Sheila Scarborough | Feb 12, 2013 | Life-hacking and Tips for Better Living, Web Communications

In a crisis, you need to move fast. You need to communicate what you know, even if what you have to tell people is, “We honestly don’t know.” The comfy, safe idea of communicating by committee and parsing every word for weeks has got to go out of the...

NMX BlogWorld New York 2012 wrap-up: press trips, ROI, goofs and serious blogging

by Sheila Scarborough | Jun 14, 2012 | Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Web Communications

After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** From our Tourism Currents and Culinary Media...

How to reach out to bloggers and (aack) influencers

by Sheila Scarborough | Nov 30, 2010 | Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications, What This Blog's All About

In a previous post, I wrote pretty frankly about how to reach out to bloggers, and what makes us crazy. Since I still get this question a LOT, it might be time to revisit the issue. Because the answer is simple in concept but somewhat time-consuming and difficult to...

How to listen online: get an army of ears

by Sheila Scarborough | May 7, 2010 | Blogs, Twitter, Web Communications

Remember that old saying (maybe from your parents) that there’s a reason you have one mouth and two ears? It certainly applies to online communications.  Try to listen more than you talk….I know, I know, rather strange advice coming from a talker like me,...
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About Sheila

  • About Your Guide
  • Professional Speaker
  • Sheila’s Guide to the Good Stuff

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  • Book: The Elastic Waist Entrepreneur
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