by Sheila Scarborough | Mar 22, 2010 | Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications, What This Blog's All About
There is a fascinating discussion going on right now regarding roles, authenticity and marketing on the social Web. It’s being shouted and whispered, and no matter what anyone says (including big mouth me) no one has the “correct” answer yet, if...
by Sheila Scarborough | Sep 24, 2009 | Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications
Look, I understand that there are still organizations that haven’t even reached the Cluetrain Manifesto stage – they still do not understand social media and they’re still scared of it. That’s precisely why Becky McCray and I do social media...