Sheila Scarborough
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Does social media ROI mean Return on Investment or Return on Ignoring?

by Sheila Scarborough | Jun 27, 2009 | Web Communications

I wanted to call your attention to my Aussie friend Des Walsh’s excellent post on why social media ignorance [is] not an option for business. One of the post comments, from Carlos Hernandez, mentioned a moderator’s remark during the recent 140 Characters...

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