Sheila Scarborough
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Sinking in a pile of local search results

by Sheila Scarborough | Apr 20, 2011 | Mobile, Tourism Marketing on the Web, Travel and Travel Media, Web Communications

Pretend you are a visitor to town XYZ. Go stand in some central area – maybe downtown – where your visitors tend to cluster. Pull out your phone, open up the browser, and type “XYZ restaurants” or “XYZ hotels” into the magic Google...

This is today’s visitor: are you ready?

by Sheila Scarborough | Jun 23, 2010 | Economic Development, Tourism Marketing on the Web, Travel and Travel Media, Twitter, Web Communications

Here is TheArtofOri, a traveler on Twitter, asking for information about a local coffee shop: And here is what he decides to do when the right folks who could give him an answer don’t happen to see his tweet, or see it but don’t have the information...

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